The Australian Open started well for second-seeded Daniil Medvedev, one of the biggest potential beneficiaries of Novak Djokovic's deportation. So far, there's no sign Djokovic's sponsors, including French automaker Peugeot, clothing brand Lacoste and Swiss watch maker Hublot, plan to drop him. Other Djokovic sponsors, including Hublot, have indicated that they will continue their partnerships with the Serbian despite the saga. The actions set off a days-long back-and-forth between Djokovic's team, local governing authorities, and the national government. Tennis racquet giant Head, NetJets, Seiko Watch Corporation, ANZ Banking and Peugeot are among the other sponsors of the Serbian superstar. Lacoste have also hired him as their brand ambassador and provide him with supporting items during each tournament. Greg Rusedski has been enjoying this year's Australian Open but says not having Novak Djokovic just "does not feel right." Djokovic has been absolutely dominant at Melbourne Park . 1 for a record total of 356 weeks, and has finished as ATP Year-End No. Swiss watchmaker Hublot and Japanese sportswear giant Asics did not immediately respond to. Novak Djokovic (Serbian Cyrillic: Новак Ђоковић, romanized: Novak Đoković, pronounced [nôʋaːk dʑôːkoʋitɕ] (); born 22 May 1987) is a Serbian professional tennis player. The world's top-ranked men's tennis player is the top seed and defending champion at the Australian Open. At one point, the tennis star was reportedly held in a . However, the $30 million he earned from sponsorship deals last year -- according to Forbes magazine . But it's unclear if he can compete Monday after Australian officials again revoked his visa because he lacks a COVID-19 vaccine, […] Djokovic entangles sponsors in Australian Open vax uproar. FILE - Defending men's champion Serbia's Novak Djokovic practices on Rod Laver Arena ahead of the Australian Open tennis championship in Melbourne, Australia, Wednesday, Jan. 12, 2022. The drama over Djokovic's ability to defend his Australian Open title without a COVID-19 . The tennis ace may miss out on defending his French Open title after France introduced a new mandatory vaccination pass for international athletes. 1 on a record seven . Djokovic came into the Team Head sponsorship programme as a teenager. He is often featured in the company's commercials and online content. In May 2018 sports equipment company Head announced new long-term sponsorship contracts with Djokovic and Alexander Zverev. Other major sponsors including French carmaker Peugeot and Japanese sportswear brand Asics have yet to comment on the saga. The deal would see him earn around US$9.4 million each year till 2022. Novak Djokovic. MELBOURNE, Australia (AP) — Novak Djokovic's hopes of playing at the Australian Open were dashed Sunday after a court dismissed the top-ranked tennis star's appeal against a deportation order. "Novak Djokovic is his own man," a spokeswoman told AFP on Sunday. Novak has been playing with Head rackets since 2001. He walks about in ASICS sneakers. Financial fallout. The drama over Djokovic's ability to defend his Australian Open title without a COVID-19 vaccine has sparked . He is currently ranked as world No. The ramifications of Novak Djokovic's deportation from Australia rumble on, with his bad news continuing to roll in for the world number one. January 17, 2022. 1 by the Association of Tennis Professionals (ATP). He has $30 million worth of endorsement. In 2021 alone, his sponsorship deals brought in some $30 million, according to figures from Forbes magazine. French automaker Peugeot, another Djokovic sponsor now owned by Stellantis, declined to comment on Monday. So far, there's no sign Djokovic's sponsors, including French automaker Peugeot, clothing brand Lacoste and Swiss watch maker Hublot, plan to drop him. Australian Open. "We cannot comment on his decisions. Swiss watchmaker Hublot, which signed a contact with Djokovic last year, appeared to be standing by him. Djokovic entangles sponsors in Australian Open vax uproar Its riskier if a transgression is tied to the actual performance of the sport, as in a doping scandal, or if its such an egregious criminal act that people all agree its wrong, said Americus Reed, professor of marketing at the Wharton School at the University of Pennsylvania.Being against COVID-19 vaccines, or lying on paperwork, in our . However, the national government and the Australian Border Force threw a wrench into the situation when they refused to sponsor the Serb's visa upon his arrival. World Number 1's other sponsors - Asics, Head, Lemero, NetJets, Peugeot and Ultimate Software Group did not respond to Forbes' request for comment or comment publicly on the matter as of January 18, 2022. French brand Lacoste contracted Novak Djokovic in May 2017 to sign a five-year deal as his clothing sponsors. Off court, the numbers are just as staggering. The Swiss watchmakers told the Associated Press: "Novak. Djokovic entangles sponsors in Australian Open vax uproar. The Oath Keepers leader is charged with conspiracy in the Jan. 6 riot. And his sponsors may just wait it out. Djokovic left Australia on Sunday after failing in his last legal appeal to avoid eviction from the country after his visa was cancelled due to his . Djokovic sponsor Lacoste wants to 'review' Australia events with tennis star The tennis star, who has twice tested positive for Covid-19, has spoken out against compulsory inoculations, telling. News brief: vaccine-or-test ruling, Jan. 6 charges, Novak Djokovic Supreme Court delivers two key decisions on vaccine rules. The drama over Djokovic's ability to defend his Australian Open title without a COVID-19 vaccine has sparked fierce public debate, but there's little sign it threatens his multimillion-dollar. He signed a five-year contract with Lacoste after paying a premium to Uniqlo, his previous sponsors. Djokovic made just shy of $42 million in sponsorship deals in 2021, according to figures published by Forbes. Defending men's champion Serbia's Novak Djokovic practices on Rod Laver Arena ahead of the Australian Open tennis championship in Melbourne, Australia, Wednesday, Jan. 12, 2022. Djokovic has earned an estimated $150 million during his stellar career. A lot of people are angry at Novak Djokovic. Since 2017, Djokovic has been sponsored by the Lacoste clothing company. 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